Idea Napkin #1
1.
I am
a 21-year-old artistic female who loves to help other people. I have never been
big on numbers, so math is not my thing but I do love the creative process and
finding ways to help solve people’s problems. My skills involve being able to
come up with a creative plan and execute it. Regarding my business concept, I
would love to come up with the creative side for my product which includes
designing the app and managing how customers can access and control their air
conditioner through their apple or smart watch. If this business were to take
off then it would play a major role in my life, especially if it was providing
an income!
2.
My
product is an app that connects from your air conditioning system to your smart
watch that will keep track of your body temperature and adjust the air to make
sure it is always set to a temperature to keep you comfortable. There will be
settings that allow you to average the temperature of multiple people if you
share your home, as well as a setting that allows you to pick one temperature
to keep it on if you are leaving the house. Once you get home the system will
re-measure your body temperature and adjust accordingly.
3.
I
will primarily be targeting customers in their late-twenties and up. I am
predicting that most of my customers will be out of college and making enough
money to be able to spend it on a product like this. I will also be targeting
high class apartment complexes that may want to have the specific air
conditioning system installed so that their residents can simply buy the app
and connect it to their smart watch.
4.
My
customers will care because the majority of people that I interviewed agreed
that they like to be comfortable in their homes. They don’t like being too hot
or too cold or trying to work out a comfortable temperature of their home if
they live with a roommate. With this app it would make it easy for roommates to
select the setting that can average both of their temperatures to find a happy
medium. It is also perfect for people who live alone because the temperature
will strictly be based off of them.
5.
There
are inventions of air conditioning systems that can be controlled from your
smart phones, but there isn’t a product that can adjust the air based on your
body temperature. This is unique because nobody has done it and it is a new and
innovative way to keep consumers happy in their homes.
I think that all
of these elements do link together. The product will easily be marketed to
people of many different ages and give consumers the comfort they desire. The
more I have been brainstorming I would love to pursue the idea of getting higher
class apartment complexes to get the system installed because it will make it
cheaper for the consumer since they will only have to purchase the app. They
indirectly would be paying for the system because the charge would most likely
be in their rent. The apartment complexes will be able to charge more because
it will be a higher tech unit, thus making their money back. There would also
be deals for bulk purchases like a complex would need. I think that many of
these elements go together and this could be a very successful product.
Hi! I love your idea for the air conditioner control over an app. I currently have my home set up by ADT so I'm able to adjust my A/C, lock and unlock my doors, and also alarm my house through the app. It's so convenient to be able to adjust the air from anywhere in the house and I think this idea will take off. Your hardest obstacle will come from competing with other top companies such as ADT for a steady client base.
ReplyDeleteBrooke,
ReplyDeleteYou do a great job explaining your background and how you would want to take on a more creative role with this product and working on the design of the app. You also do a great job of explaining who your clients are and I agree that the best option would be pursuing higher class apartment complexes. The only thing that I think will give you trouble is getting an entire apartment complex to put in your new product because I don't think they would allow just some people to change their A/C systems.